Reporting and Dashboard Automation for Marketing

Marketing Reporting and Dashboard Automation

For anyone who works in the marketing sector, customer satisfaction and company progress are of utmost importance.

In the past, entrepreneurs lived by the adage “The customer is always right.” Even then, the satisfaction of customers was the gauge of company owners as to what products or services they would cater. But with technology automating almost every task today, these satisfaction indicators are further expounded and interpreted through analytics and data reports.

Reporting and Dashboard Automation in-a-Nutshell

In analytics, there is a systematic collection and analysis of data taken from several departments, usually interpreted to form a summative assessment of an office, performance, product, or service, or to help companies to develop their plans and achieve their goals. Basically, it’s all about numbers, but these data are relevant to a given office unit.

However, this task of collection and interpretation is a breeze because of reporting and dashboard automation for marketing. What can be done and encoded in days can be accomplished in a matter of minutes, provided the system used is up-to-date.

Read more at http://www.infocaptor.com/dashboard/reporting-and-dashboard-automation-for-marketing

Comments Off on Reporting and Dashboard Automation for Marketing

List of “Dashboard” Startups and Products

The idea of building a dashboard application has become synonymous to the idea of a developer thinking let us build a "To-do" application.

This is evident by the sheer amount of dashboard related applications that developers/founders have submitted to Hacker News over the past several years.

The dashboards range from wide spectrum, on one side to personal dashboards, project management dashboards, network dashboards to full blown social media dashboards.

If you are looking to build the next dashboard application or just shopping, it is very interesting to look at all the "Show HN" Dashboard submissions

Read more at http://www.infocaptor.com/dashboard/list-of-dashboard-startups

Comments Off on List of “Dashboard” Startups and Products

How To Improve SEO By Researching Keywords

These days, it’s no longer enough to simply post content online. Site builders should craft content that utilizes relevant keywords, but not just any type of keyword. These keywords and phrases need to be aligned with what a company’s targeted consumers are searching for when they use the Web.

SEO keywords don’t only help sites when it comes to search engine indexing. These keywords actually help see to it that people will find your website when they search for something that you might be offering. As they say, to reach the right people online, you have to speak their language and this is what these keywords aim to satisfy.

It’s extremely important for businesses to know how their consumers refer to their products or services. This will help you get found online – the reason why you’re doing business there in the first place. Having the right keywords in the right amounts will help boost your site’s ranking on search engines like Google.

This being said, you should not craft content for your website without doing a thorough keyword search first. It is important that you come up with a list of viable keywords and constantly update this list as you go along. There are different tools that can be used for this SEO initiative so try them out and stick with the one that suits your needs the best.

 

Read more at http://www.infocaptor.com/dashboard/improving-seo-by-researching-keywords

Comments Off on How To Improve SEO By Researching Keywords

List of Visualizations and Chart Engines

The internet is quickly filling up with wonderful visualizations and this is because of greater awareness that "Visuals are better than spreadsheets" for conveying the story.

This couldn't be possible without the innumerable Charting engines made available by the dedication of open source developers.

Checkout the wonderful and interesting list of charts and engines that were submitted to Hacker News

Read more at http://www.infocaptor.com/dashboard/big-list-of-visualizations-and-chart-engines

Comments Off on List of Visualizations and Chart Engines

Benefits and Use of Analytics for Insurance

The world in which we live is a volatile world, a fact that doesn’t bode well for the insurance industry whose greatest ally is “certainty”. Analytics, however, can somehow fill the gap. In this regard, BI reporting tools such as data visualization software are extremely useful.

Advanced analytics for insurance allows all stakeholders in the industry to identify new growth opportunities and risk factors as soon as they take shape. Insurance companies such as yours can benefit from analytics in two ways.

  • Protect your enterprise.
  • Optimize your business’s growth.

Three important things to remember

Read more at http://www.infocaptor.com/dashboard/benefits-and-use-of-analytics-for-insurance

Comments Off on Benefits and Use of Analytics for Insurance

Business Intelligence for the Finance Industry

The banking and finance industry is experiencing continuous changes brought about by advances in technology. The changes are welcome - however not without the accompanying challenges.

As a result, the kind of market we now have is dynamic and Wall Street is making the necessary adjustments, not to dampen vibrancy in the market, but to improve strategies in line with the changing technology. That requires developing new tools and implementing them correctly.

Business Intelligence (BI) Tools for Financial Institutions

There are a lot of tools that have been developed and ones that are worth discussing about are business intelligence tools that help managers identify better management practices and make smarter business decisions. A finance management dashboard is one of these tools.

Here’s a quick look on how this kind of instruments can help in those areas and in other areas such as profitability, reduction of risks and creating competitive advantage.

  • Operational Efficiencies

Improving efficiency is a key to winning in the competition. BI tools can analyze how efficient are the operational processes leading to maximization of resources and expertise and to reduction of operational cost.

How good are you at customer experience? A dashboard can help you improve this at the point where your employees and customers come face to face.

  • Products and Services

BI tools do not only allow managers to track which products and services are performing well but also give them insights on the needs and experience of their customers.

  • Marketing

Do you want to know the best market segment to target? A simple dashboard is all you need to have a good picture of it. The tool can also show you which customer profile gives you the highest revenue and the one that should be put lowest in the list of priorities.

  • Customer Retention

There are customers who are loyal to you. You need to know the reasons why they are staying with your business, but you also need to identify why others are leaving.

Business analytic tools can help you determine the reasons why and lead you to taking steps to improve your retention rates.

  • Risk Reduction

This is an ever-changing world where nothing is 100% certain. How would you keep track of your customers and internal organizations so that you can early detect possibilities of fraud?

You can use BI tools for this. There are also lots of benefits from knowing your clients’ financial capacities, which a dashboard can provide you 24/7.

  • Investment

At some points, managers run out of invest ideas and strategies. The good thing about BI tools is that they can bring in “new” results from real-time data.

New results mean new things that can be explored further for better decision making and development of new approaches to investing. That’s the kind of data and analysis only a dashboard can bring to your organization.

As an example, the number of cars on a shopping mall’s parking lot can be useful in triangulating consumer research. Recently, images from satellites are used to gather data of the global supply of fuel.

These and more examples clearly show how indispensable BI tools can be in the conduct of modern business.

Read more at http://www.infocaptor.com/dashboard/business-intelligence-for-the-finance-industry

Comments Off on Business Intelligence for the Finance Industry

Importance of BI tools for Pharmaceutical Industry

The pharmaceutical industry has been focusing much of its energy on producing the next chartbusting drugs.

However, the industry is also facing challenges in terms of the changing regulations, increasing number of declines on drug approvals and the continuing need to develop high value biologics. Refocusing efforts is imperative.

There are existing processes, systems and practices that need to be immediately addressed. Key performance indicators (KPI) using BI tools help corporations identify areas that need continuous development and highlight successes already achieved. This helps pharmaceutical companies grasp their management operations better.

What is KPI?

Simply put, KPI is a measurement of something that is vital in a business’s operations. In the pharmaceutical industry, measurements on drug cost overall trend for a certain drug are examples of KPIs.

What KPIs to Include

Before using dashboard software to view KPIs, it is important that useful KPIs be identified first. Some KPIs are not useful to a certain organization, depending on the operations and the needs of that organization. It is therefore important to have long discussions first before operating a KPI dashboard. Discussions should tackle on:

  • Assessing the organization’s strategies.
  • Determining the business drives that have an impact on the execution of strategies.
  • Identification of long-term and short-term goals.

Determining useful KPIs is one the most important tasks of managers. KPIs based on the organization’s objectives are essential components of an effective and helpful dashboard. What you will see on the dashboard will largely depend on how you specify your KPIs.

Read more at http://www.infocaptor.com/dashboard/dashboard-bi-tools-for-pharmaceutical-industry

Comments Off on Importance of BI tools for Pharmaceutical Industry

Importance of Business Intelligence for Education

Providing quality education and running schools as a business are becoming more demanding these days. To maintain the efficiency and effectiveness of K-12 education, schools should really invest in reliable business intelligence tools.

Armed with the right BI tools that focus on several key performance indicators, they will be able to run the school well, as a business, and provide the necessary educational resources to those who depend on them for knowledge.

There is a lingering problem across the world wherein school administrators are expected to make magic with as little funding as possible. Usually, more funding is provided to facilities that deliver exemplary results in terms of student performance.

This is why the school board should monitor KPI metrics that will help them manage their operations and ensure that they provide the best educational resources to the students attending their facility. In doing so, they can generate the kind of performance that will generate them much needed financial support to continuously improve their offerings.

Information relating to school fees, student population, daily attendance, class sizes, program offerings, academic results, and the like are all essential key performance indicators. And with heavier competition to attract new students and supporters, a reliable performance dashboard becomes all the more necessary.

Read more at http://www.infocaptor.com/dashboard/how-important-is-business-intelligence-for-education

Comments Off on Importance of Business Intelligence for Education

Benefits of Exetuvie Dashboards for Call Centers

Managing a call center is no easy feat, hence, business intelligence tools such as an executive dashboard can be tremendously helpful.

Call center management needs constant attention. Managers should focus on the latest performance metricsand important industry KPIs. Taking these into consideration, arming company executives with a reliable call center dashboard is worth its weight in gold.

Keeping a watchful eye on all the activities of the call center that you’re managing can help you increase overall productivity, and business intelligence tools should will play a major role. Not only will you be able to reduce handling times significantly but also be able to meet the obligations of your service level agreements hassle-free.

With the industry of call centers being one of the most competitive these days, providing clients with the highest level of service is the ultimate goal and you can assure service quality when you have an executive dashboard in your arsenal.

It works by increasing the visibility of real-time metrics that are crucial to your business. With a dashboard app, you can access vital information immediately and address any issues before they become potentially damaging to your company.

In any call center dashboard, there are several performance metrics that you have to pay close attention to and here are some of them:

Read more at http://www.infocaptor.com/dashboard/executive-dashboard-analytics-for-call-centers

Comments Off on Benefits of Exetuvie Dashboards for Call Centers